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Fressnapf campaigns

Listed below is a large collection of press photos of the chosen category.


General photos

A happy ending for Jenson and Doreen

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Thanks to a donation from Fressnapf, funding for assistance dog Doreen has been secured. From left: Jenson Göb (in the wheelchair), musical star and gala initiator Bernie Blanks and Tatjana Kreidler, chairwoman of Vita Assistenzhunde e.V. (10.12.2011) Photo: Xenia Kehnen

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Fressnapf spokesman Achim Schütz

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Fressnapf believes in the wonderful relationship between people and animals. From left: Jenson Göb (in the wheelchair), QVC presenter Dagmar Krautscheid, Fressnapf spokesman Achim Schütz, musical star and gala initiator Bernie Blanks. (10.12.2011). Photo: Xenia Kehnen

Download (699KB)


A pre-Christmas surprise for the animals at the Wuppertal animal shelter

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Fressnapf mascots Streifi (back right) and Flecki (back left) gave out dog biscuits and cat treats along with Fressnapf spokesman Achim Schütz, to the delight of shelter manager Eva-Maria Scheugenpflug, as well as the animals. (07.12.2011) Photo: Fressnapf

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The great Fressnapf Christmas tour begins

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There are plenty of treats for the dogs and cats of Wuppertal’s animal shelter on 7th December. From the left: shelter manager Eva-Maria Scheugenpflug, Fressnapf spokesman Achim Schütz and animal shelter staff Klaus Dunker, Rita Hein, Ulrike Lange, Manuela Zülch and Regina Winkel with Fressnapf mascots Flecki (far left) and Streifi. (07.12.2011) Photo: Fressnapf

Download (926KB)


Golden Dog Bowl 2011

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Picture: Fressnapf/Inge Heyen

Download (310KB)


Golden Dog Bowl 2011

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Dogs welcome! Lord Mayor Dr. Kurt Gribl (centre) accepted the “Golden Dog Bowl 2011” award for the dog-friendliest city on behalf of Augsburg. The award was presented by Fressnapf spokesman Achim Schütz (right). The 5,000 euros donation that goes with the “Golden Dog Bowl” award was given to Kathrin Hellinger (left), a representative of Tierfutternothilfe Augsburg. Photo: Fressnapf/Martin Morold

Download (1897KB)


Golden Dog Bowl 2011

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(From left to right) Lord Mayor Dr. Kurt Gribl, Sindy the dog, Kathrin Hellinger (Tierfutternothilfe) and Achim Schütz (Fressnapf spokesman). Photo: Fressnapf/Martin Morold

Download (1931KB)


Golden Dog Bowl 2011

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Photo: Fressnapf/Martin Morold

Download (3500KB)


Christmas

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Christmas is a celebration of the love of animals: Pets love attention and gifts too.

Download (2492KB)


XXL donation hand-over after Dog Event 2011

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XXL donation hand-over following Dog Event 2011, at Burgplatz in Düsseldorf (from left to right): Thomas “Jumbo” Schreiner (Pro7 Galileo), Julia von Lindern (fiftyfifty-underdog), Jörg Dräbert (Dog Event organiser), Gerd Weber (Tiertafel Düsseldorf), Henk Veldhoen (Hilden animal shelter), Dr. Ferdinand Hackmann (vet). Photo: Fressnapf/Dennis Bredtmann (19.10.2011)

Download (2797KB)


Comfortable and easy-care

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The perfect sleeping and resting place, especially for large dogs: "Mega Bed" dog cushion (07.10.2011) Photo: Fressnapf

Download (987KB)


Catalogue autumn/winter 2011

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Photo: Fressnapf

Download (1439KB)


EXPERIENCE 2011

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Outside, a colourful fair boasting classic attractions that went on into the evening invited visitors to stroll around. Photo: Fressnapf/Silke Steinraths

Download (693KB)


EXPERIENCE 2011

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100 exhibitors presented their products and services over an area of 15,000 m2 in the Fressnapf central warehouse. Photo: Fressnapf/Silke Steinraths

Download (852KB)


Oktoberfest 2011

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“Schwanzwedler” beer and dog cigars create a party atmosphere at Oktoberfest again this year. (12.09.2011) Foto: Fressnapf

Download (1055KB)


Oktoberfest 2011

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Kaisergockel Franz brings Oktoberfest cheer. (12.09.2011) Foto: Fressnapf

Download (104KB)


XXL opening in Berlin

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Ceremonial opening of the new Fressnapf XXL in Berlin-Friedrichshain (from left): Marc Lukies (Fressnapf Managing Director), Undine Troschke (District Manager), Sven Engelhardt (Store Manager) and Georg Rommel (Sales Manager) cut the ribbon before the first customers surge into the new shopping paradise for animal lovers. (08.09.2011)

Download (1452KB)


Düsseldorf Dog Event 2011

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The 2011 Dog Event in Düsseldorf was once again a meeting place for the dogs and people in the region. Photo: Fressnapf/Uwe Moebus

Download (45KB)


Golden Dog Bowl 2011

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In 2011, Fressnapf will be awarding the Golden Dog Bowl to Germany's most dog-friendly city for the third time.

Download (72KB)


Breathtaking canine acrobatics

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The “flying dogs” of the Frolic Frisbee Fun Team delighted spectators with their artistic handling of the flying disc. (27.08.2011) Photo: Fressnapf/Michael Parsch

Download (533KB)


A trip to New York with “Mein Katzenglück”

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The winning family in the “Mein Katzenglück” prize draw are excited about their trip to New York. At the prize-giving (from left): Lukas Andreas Lein, Key Account Manager Purina PetCare Deutschland, winner Sabine Hahn with her two children Marcel and Sophie, and Gerhard Huss, proprietor of the Fressnapf store in Rödermark. Photo: Fressnapf/Enrico Sauda

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“Hunde Mannheims” at the Maimarktgelände

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At the “Hunde Mannheims” dog festival, various dog groups entertain the audience with shows and gymnastic displays. Saturday 27th August 2011 from 11.00 am until 7.00 pm at the Maimarktgelände, Mannheim. Photo: Fressnapf/Michael Parsch

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Honouring the "Super rescue dog 2011"

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High honour for Bijata: The sighthound has been chosen as the "Super rescue dog 2011". Fressnapf spokesman Achim Schütz (right) gives Bijata a dog bone at the presentation ceremony as a symbol of the year's worth of free dog food she will receive. Rudolf Seiters, President of the German Red Cross, and handler Irmgard Peruzzi are thrilled at the gift.

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Bijata, the "Super rescue dog 2011"

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Fressnapf donates a year's worth of dog food to Bijata, the "Super rescue dog 2011".

Download (1124KB)


Bavaria Dog 2011

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In 2011 the FRESSNAPF dog festival “Bavaria Dog” will draw in dog lovers to Munich's Olympiapark for the second time.

Download (6540KB)


Bavaria Dog

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Germany’s dogs have a reason to celebrate. Fressnapf, Pedigree and Whiskas will be presenting the biggest Fressnapf in the world at the Munich dog festival "Bavaria Dog 2011". It symbolises the vast total of €258,000 raised by the fundraising campaign with the motto “Together for the German animal welfare association”.

Download (102KB)


Handover of dog service vehicles

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As part of the “dogs in the city” project, Fressnapf has donated 21,000 euros to the city of Nuremberg to purchase two dog service vehicles, among other things. At the official handover of the vehicles: Achim Schütz, Fressnapf Spokesman (left), Karlheinz Kubanek, Assistant Director of Environmental Services (centre) and Andreas Hillreiner, Fressnapf District Manager (right). (12.07.2011) Photo: Environmental services department

Download (1263KB)


“Mein Katzenglück” prize handover

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A Fressnapf customer from Dachau won a pearl necklace by taking part in the “Mein Katzenglück” competition 2011 (from left): Store manager Lydia Grieser, Lukas Lein, Key Account Manager Nestlé Purina, winner Barbara Asselborn and Günter Arndt, proprietor of the Dachau Fressnapf store. Photo: Fressnapf/Ulrike Schanz

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In Mannheim for the first time – Fressnapf dog festival for the whole family

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On 27th August 2011, “Hunde Mannheims” (“Dogs of Mannheim”) will astound visitors with acrobatic displays at the Maimarktgelände. Photo: Fressnapf/Michael Parsch

Download (731KB)


Flick through, browse, order...

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The new Fressnapf Summer Catalogue has been available in stores since 15th June. (15.06.2011)

Download (1000KB)


Fressnapf guide to dog etiquette

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The simple rules in the Fressnapf guide to dog etiquette help two and four-legged friends get along in the office. (27.06.2011)

Download (397KB)


Fressnapf guide to dog etiquette

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The simple rules in the Fressnapf guide to dog etiquette help two and four-legged friends get along in the office. (27.06.2011)

Download (489KB)


Dog training at DogGiess dog festival

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Eight boisterous canine pupils disrupt the lesson at Kathlen’s fun dog training school. (26.06.2011) Photo: Fressnapf/Michael Parsch

Download (759KB)


Frolic Frisbee Fun Team

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“DogGiess” promises fun and games for four legs and two on Sunday 26th June 2011. Photo: Fressnapf/Michael Rauhe

Download (460KB)


Kathlen’s dog training school

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Dogs that go to Kathlen’s school have to sit on chairs. Photo: Fressnapf/Michael Rauhe

Download (493KB)


Frolic Frisbee Team

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The dogs of the Frolic Frisbee Team show off their acrobatic skills as they catch their Frisbee high in the air. Photo: Fressnapf/Michael Rauhe

Download (460KB)


Young dog handlers

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Fun and games for dogs of all shapes and sizes and their handlers at St. Wauli family festival at Heiligengeistfeld, Hamburg, on 29th May 2011 from 10am to 6pm.

Download (626KB)


The weatherproof bed

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Thanks to the Teflon coating, the VEEJEE bed is water- and soil-repellent.

Download (938KB)


Fressnapf bedding comfort for dogs

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The two dog bed types Veejee and Maddox and the Lexxy pillows are all appearing from now on in the new brand look.

Download (3256KB)


Versatile bedding comfort

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Dog pillows in three variants for any location.

Download (1112KB)


High snuggle-up factor

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Dogs love to snuggle up in the MADDOX bed.

Download (1231KB)


The new catalogue is out

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Over 76 pages, the Fressnapf spring catalogue invites customers to leaf through it and browse (15.02.2011) Photo: Fressnapf

Download (264KB)


Enter to win the trip of a lifetime

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Fressnapf customers can win a trip to New York as part of the “Mein Katzenglück” campaign (08.02.2011).

Download (726KB)


Sabrina Kramer wins a FIAT 500 from Fressnapf

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The young cat lover is ecstatic. Sabrina Kramer (left, in the car) won a FIAT 500 in the October "Mein Katzenglück" competition. The car was handed over to her in front of the Fressnapf store in Dierdorf. Lukas Andreas Lein (2nd from the left), Key Account Manager at Purina PetCare Deutschland GmbH, Jens Schäfer, proprietor of the Fressnapf store and Julia Stüeken, Fressnapf Corporate Communications, congratulated her on her win. Photo: Fressnapf/Stefanie Ehl

Download (2518KB)


In front of the dog biscuit bakery after a job well done

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Dog biscuit bakery Schuberth in Neunkirchen-Seelscheid: After hours of baking, Streifi and Flecki set off on their way to hand out Christmas gifts of 5,000 dog biscuits and cat treats at 20 animal shelters across Germany. Fressnapf’s company spokesman Achim Schütz, press officer Julia Stüeken and dog biscuit baker Horst Schubert wish them all the best for the tour!(19.11.2010) Photo: Fressnapf/Thomas Lammertz

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Making dog biscuits and cat treats in the bakery

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Christmas cheer at Germany’s animal shelters: Achim Schütz and Julia Stüeken from the Fressnapf press office have baked 5,000 dog biscuits and cat treats. Dog biscuit baker Horst Schuberth (behind) provided them with active support. Streifi and Flecki, the animals from the Fressnapf logo, will give out the treats as Christmas gifts in 20 animal shelters during the run-up to Christmas.(19.11.2010) Photo: Fressnapf/Thomas Lammertz

Download (900KB)


Evening delights - for pets too

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A fun gift idea for dog owners or a great present for your own four-legged friend - the after-work set: Schwanzwedler dog beer and dog cigars made from beef, salmon or venison (wooden box not included). Photo: Fressnapf

Download (1055KB)


Festive snacks for lounge tigers

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Snacks from the Christmas roast are taboo for our four-legged friends because they can harm their health. With special festive menus and delicacies of organic meat you can nonetheless spoil your cat and do it some good. (02.11.2010)

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Festive snacks for lounge tigers

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Snacks from the Christmas roast are taboo for our four-legged friends because they can harm their health. With special festive menus and delicacies of organic meat you can nonetheless spoil your cat and do it some good. (02.11.2010)

Download (1320KB)


Delicacies for connoisseurs

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MultiFit naturelle are fine, festively packaged snacks for cats with duck, beef or salmon. (02.11.2010)

Download (1126KB)


It’s all going on under the Christmas tree

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Toys in a Christmas look animate master and dog to play and romp around together – not only on Christmas Day. (02.11.2010

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Christmas is coming...

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Pets also enjoy being given a present – especially if the present tastes that good. (02.11.2010) Photo: Fressnapf/Ulrike Schanz

Download (1206KB)


A giant plush parade

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The Fressnapf mascots Streifi and Flecki with members of their "species" in the flush of victory - 166 mascots together in one place - that is a new world record.(11.10.2010) Photo: Fressnapf/Andreas Drollinger

Download (987KB)


World record - The largest international mascot meeting

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166 mascots in one place! Fressnapf mascots Streifi and Flecki set the record in Karlsruhe with lots of other plush trademarks. (11.10.2010) Photo: Fressnapf/Andreas Drollinger

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In-house trade fair “EXPERIENCE 2010”

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Head of private label non-food Daniel Liba as a “summit chaser”: Franchise partners could climb their way to a 20 percent discount on merchandise on the climbing wall. Photo: Fressnapf/Thomas Lammertz

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In-house trade fair “EXPERIENCE 2010”

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Specialist Bart Ooijman from consulting firm retail branding AG lectures on neuromarketing and stress at the point of sale in one of the seminars. Photo: Fressnapf/Thomas Lammertz

Download (374KB)


In-house trade fair “EXPERIENCE 2010”

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Fressnapf employees welcome trade fair visitors to the “CINEMAUNZ” cat cinema, a big screen for small gourmets. Photo: Fressnapf/Thomas Lammertz

Download (450KB)


Dog Event

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Dog lovers and their faithful companions came together to rendezvous at the Dog Event at the Düsseldorf racecourse true to the motto “see and be seen, sniff and be sniffed”. (6.9.2010) Photo: Fressnapf/Uwe Moebus

Download (378KB)


An entertainment programme with the “woof” factor

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Whether dog frisbee, dog dancing or dog football - there are plenty of sporting highlights on the programme at the second ever Dog Event

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Travelling with your dog in summer 2010

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Legally speaking, dogs travelling in vehicles are a load and should be appropriately secured e.g. in a transport box. Photo: Fressnapf

Download (517KB)


2010 summer holidays with your dog

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Dogs should belt up too when on the road. There are special safety belts for canine passengers. Photo: Fressnapf

Download (445KB)


Summer 2010: comfortable travel with your dog

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Dogs are the most “holiday friendly” pet to take with you on car trips. To ensure that the journey to your holiday destination is as comfortable as possible, it is important to take regular breaks. Photo: Fressnapf/Ulrike Schanz

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Dog football in the arena

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The Border Collies of Cleverland kicked around an oversized Jabulani, the official ball of the World Cup, at the first Bavaria Dog in Munich. Photo: Fressnapf/Marco Glas

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Günther Kaufmann at Bavaria Dog 2010

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Actor Günther Kaufmann presented the audio book project “Sammy und Floris” and took to the red carpet with canine model Pacy. Photo: Fressnapf/Marco Glas

Download (1642KB)


Search for the Bavaria Dog 2010

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Giant Schnauzer-Alsatian cross Jessie with proud owner Christin Schulz. Photo: Fressnapf/Marco Glas

Download (1706KB)


Bavaria Dog Munich

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Two and four-legged friends can look forward to plenty of information, fun and play at Bavaria Dog at the Olympiapark in Munich. Photo: Fressnapf/Michael Rauhe

Download (2033KB)


Celebrities at Bavaria Dog in Munich

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Actor Günther Kaufmann, better known as bad guy “Sven”, is one of the celebrity guests at the huge dog festival (pictured here with Claire Fisher at the recording of the audio book “Sammy und Floris” for the Tiertafel Deutschland e.V.). Photo: www.meisterfoto.net

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Wanted: Talented pet for "GZSZ"

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Pets are invited to demonstrate their talents at the Fressnapf casting for a guest role in "GZSZ" (2. July 2010) Photo: Fressnapf/Ufa

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Donation handover to Tiertafel Deutschlands pet food distribution centre Düsseldorf

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Pet food for needy animals. The Düsseldorf Tiertafel distribution centre has received a 2,000 euro donation from Fressnapf. "This money will help the distribution of pet food to Düsseldorf pet owners to keep going", says Gerd Weber, manager of the centre (far left) who, along with his team Erika Veevers (2nd from left), Georg Bern and Heidrun Weber (4th and 5th from left) are delighted with the donation which was handed over by Jörg Dräbert, managing director of Fressnapf Heimtierbedarf GmbH (3rd from left) Photo: Fressnapf /Thomas E. Götz

Download (510KB)


St. Wauli 2010: A world record and a mega-donation to animal protection.

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St. Wauli 2010: Over 18,000 visitors, a paw-giving world record and a gigantic donation of more than 160,000 euros which Fressnapf's boss Marc Lukies (centre) hands over to Wolfgang Apel (right), president of the German animal welfare society. Also along for the party was the TV dog psychologist Martin Rütter (left). Photo: Fressnapf /Michael Rauhe

Download (690KB)


Fressnapf catalogue spring/summer 2010

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Download (1077KB)






Download (1010KB)


Erfurt wins the “Golden Dog Bowl 2009”

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A Golden Dog Bowl for Erfurt! Andreas Jahn, CEO of SWE Stadtwirtschaft GmbH, Erfurt mayor Andreas Bausewein, Fressnapf Spokesman Achim Schütz and Nancy Engelmann from the Erfurt animal shelter (from left) are thrilled at the award.

Download (3023KB)


Innovation into the future: Showcase ushers in the next generation

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Fressnapf presented its latest projects and products in a 1,100 square metre area at the 2009 Showcase (09/19/09) Photo: Fressnapf/Thomas Lammertz

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Innovation into the future: Showcase ushers in the next generation

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E-Commerce/Direct Marketing Division Manager Marco Werner (left) gives visitors their first look at the online shop, which will be launched soon (09/19/09) Photo: Fressnapf/Thomas Lammertz

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Innovation into the future: Showcase ushers in the next generation

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Eye-catcher at the Fressnapf stand: a pink Cadillac, which underscores the show-like character of the event (09/19/09) Photo: Fressnapf/Thomas Lammertz

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Donation handover after dog fest

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Dog Event raises more than 6,700 euros for animal welfare organisations (August 2009).

Download (231KB)


The Düsseldorf Dog Event

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Download (27KB)


Mosaics and masks: children’s art for Fressnapf headquarters

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The children met Fressnapf employees and their pets on their tour of the headquarters. (17/06/2009)

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Mosaics and masks: children’s art for Fressnapf headquarters

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The budding artists proudly present their mosaic creations and impressive animal-themed masks. (17/06/2009)

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Fressnapf opens 1,000th European Fressnapf store in Munich

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200 kg of pet food for animal welfare: Gourmet king Gerd Käfer (far left) was weighed against pet food, which was then donated to the Tiertafel Munich at the opening of the 1,000th Fressnapf store in Munich. Fressnapf founder Torsten Toeller with “Bodo”, the Dachshund from the TV series “Hausmeister Krause”, store owner Günter Arndt, Michaela Köhler from the Tiertafel Munich and Tiertafel patron Claire Fisher (from left) supervised the “weigh-in”. (24/06/2009) Photo: Fressnapf/Michaela Lüttringhaus

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Fressnapf opens 1,000th European Fressnapf store in Munich

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Fressnapf founder and proprietor Torsten Toeller and franchise partner and store owner Günter Arndt stand proudly in front of the 1,000th Fressnapf store, which opened its doors on June 24th, 2009 in Munich. (24/06/2009) Photo: Fressnapf/Michaela Lüttringhaus

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Fressnapf opens 1,000th European Fressnapf store in Munich

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Store owner Günter Arndt (fourth from left) and Fressnapf founder and proprietor Torsten Toeller (fifth from left) cut the ribbon at the opening of the 1,000th Fressnapf store in Europe on June 24th, 2009 in Munich. Nina Arndt, Uschi Ackermann with Pug “Sir Henry”, Gerd Käfer and TV dog psychologist Martin Rütter (from left) were on hand to celebrate. (24/06/2009) Photo: Fressnapf/Michaela Lüttringhaus

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Fressnapf celebrates 1,000th store with huge party

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Camilla Kramer (fourth from left) from the Taastrup store in Denmark wowed the audience and the jury with her outstanding vocal performance and was voted the winner of the Fressnapf talent show. (08/06/2009)

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Fressnapf celebrates 1,000th store with huge party

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Five young Fressnapf employees showed the top-class jury what they could do, consisting of Fressnapf CEO Torsten Toeller, mentalist Farid from “The Next Uri Geller” and Bruce Darnell, former jury member on Heidi Klum’s “Germany’s Next Top Model”. (08/06/2009)

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Fressnapf celebrates 1,000th store with huge party

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The colourful programme was hosted by Torsten Toeller and former ZDF Hitparade presenter Uwe Hübner. (08/06/2009)

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1000 thanks!

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Fressnapf employees say 1000 thanks to their customers (Fressnapf campaign 1000th store 2009)

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1000 thanks!

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The official logo for the "1000 thanks" Fressnapf campaign 2009

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Fressnapf Bad Kreuznach recognised for animal welfare initiative (25.03.2009)

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Fressnapf catalogue: the new spring/summer edition 2009 has arrived

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Rainman

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The company received silver in the 2009 "Schau Schau" for their advertising campaign "Wer Tiere liebt, gibt sein Bestes".

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The "bone in the sky" commercial received a bronze Schau Schau 2009

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Schau Schau Award 2009

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A heart for hamsters (Valentine's Day 2009)



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Fressnapf breaks one billion turnover mark



Hugely successful: Torsten Toeller (left) and his employees have broken the one billion turnover mark. Photo: Fressnapf/Matthias Kneppeck 19.12.2008

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Baking dog biscuits

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Home-baked dog biscuits for needy pet owners: Fressnapf spokesman Achim Schütz (2nd from right) and Bettina Mews, head of the Tiertafel centre in Brüggen (left) grab a rolling pin and baking sheet in Brüggen so that homeless people and welfare recipients can give their pets some delicious festive cheer for Christmas. Photo: Fressnapf/Thomas Lammertz 17.12.2008

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Fundraising campaign 2008: Christmas gifts for pet owners in need

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Fressnapf/Ulrike Schanz

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Christmas at Fressnapf: Love of animals knows no crisis

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Fressnapf/Ulrike Schanz

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Christmas at Fressnapf: Love of animals knows no crisis

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Fressnapf/Ulrike Schanz

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Outstanding franchise system: Gold for Fressnapf

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F&C Managing Director Dr. Martin Ahlert, Fressnapf Managing Director Marc Lukies and Ina vom Rat (F&C)

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First XXL store outside of Germany opens in Luxembourg

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Deutscher Tierschutzbund receives 100,000 euro donation

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Fressnapf raised 100,000 for the Deutscher Tierschutzbund (German animal welfare association) with the campaign "Ich gebe Pfötchen" ("I give paw"). From left: Fressnapf employees and customers share their happiness with Welle Niederrhein presenter Christian Lach (2nd from left), Deutscher Tierschutzbund president Wolfgang Apel (3rd from left), dog psychologist Martin Rütter (4th from left), Krefeld mayor Gregor Kathstede (5th from left), Fressnapf CEO Torsten Toeller (7th from left), his wife Manuela (8th from left) and dog "Pepper". Photo: Fressnapf/Thomas Lammertz

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Germany gives paw

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Fressnapf calls for donations for the German animal welfare association

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Bioplan

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Cornfield with blue sky

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Bioplan adult dog food chicken and corn

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Bioplan canned adult dog food paté chicken

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Download (295KB)


Press release 2008/2009 catalogue

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Download (1757KB)


Press release 2008/2009 catalogue

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Product manager Bernd Kenda, in-house graphic designer Stefanie Kley and Division Manager Marco Werner (from left) were responsible for the new catalogue.

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Oktoberfest with Fressnapf

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Oktoberfest with Fressnapf

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Donation to pet food charity in Rathenow

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A mountain of pet food which will help needy people to provide for their pets: Fressnapf donated pet food worth around 40,000 euros to a German pet food charity. From the left: Thomas Lücken, franchise holder of a Fressnapf store in Brandenburg, Severine Belkot, from Fressnapf, Hanno Kühne, Claudia Hollm from the German pet food charity “Tiertafel Deutschland e.V.”, Patricia Bieler, from Fressnapf, and Sabine Lücken. Photograph: Fressnapf/Ulrike Schanz

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Fressnapf catalogue online special

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Spring/summer 2008

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Fressnapf showcase 2008

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Welcome to the winner’s system!

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Hamburg XXL store

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Germany’s sixth XXL store opened in Hamburg on 26 June 2008. Photo: Fressnapf/Michael Rauhe

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"Canine colleagues" day

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Human-animal cooperation: Man and dog can be a good team in the workplace too. Photos: Fressnapf/Silke Müller

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Zoomart Dendermonde



The Zoomart in Dendermonde is one of currently 21 stores in Belgium.

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Football blanket

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They don't know the rules but love dribbling on the artificial grass!

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Sweatband and bandanna

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Unmistakable: This dog is a German fan!

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Dog cushions

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“When is the game finally going to start?”

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Fressnapf declares 'woof championship'!

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Pet footballers: Dogs are quick, agile and determined, a combination of a Brazilian ball artist and German power footballer

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Children paint for Fressnapf

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Employees at the Fressnapf headquarters are thrilled at the colourful pictures of animals in their seminar rooms

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Children paint for Fressnapf

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Fressnapf organised an exciting day that went down 'beastly' well with the schoolchildren

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Children paint for Fressnapf

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Opening the exhibition at the Fressnapf headquarters on May 30th 2008: Children from Kleefeld primary school in Lippstadt proudly present their pictures. In the background (left-right): Yvonne Stanbury (Personal Assistant to Managing Director), Michael Brackmann (Managing Director), Marita Kramer (class teacher) and Janna Hellweg (student teacher); far right: Marie-Luise Pöschel-Laube (headmistress)

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Two "Schau Schau" awards for Fressnap

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Big prize giving event on the 25th April 2008 in Munich: Fressnapf receives the "Schau Schau" in silver and in bronze for its print advertising and its TV advertising. Left to right.: Sonja Haase from the Gong publishing house, Dirk Link from the Eden + Team agency, Marco Theuring, manager of national marketing at Fressnapf and Ursula Birr, editor-in-chief of the magazine Ein Herz fuer Tiere. Photo: Hans Krug

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Everyone who loves animals, gives one's best.

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MultiFit through the ages

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Comparing the old and new style cat litter packaging.

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MultiFit through the ages

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Comparing the old and new style cat litter packaging.

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10 Jahre MultiFit

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Marco Werner

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Marco Werner: new head of department Catalogue Management

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Fressnapf catalogue

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The new Fressnapf catalogue will be released in mid March. It is even bigger than before and has lots "More Ideas for Your Pet"!

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Fressnapf Alpirace

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With Fressnapf as a sponsor, both people and animals are top performers at the “Fressnapf Alpirace”. Photo Source: BBTV

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A good start to your dog’s life

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Germany’s puppies are very welcome in Fressnapf’s Puppy Club! source: Fressnapf / Lammertz

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Nastassja Kümmel and her puppy Chico

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Nastassja Kümmel and her puppy Chico are some of the first Puppy Club members and are very pleased with Welcome Backpack. Photo source: Fressnapf / Lammertz

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Christmas: The Animal Lovers Festival

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Happiness under the Christmas tree: 75% of German pet owners give their pets Christmas presents. Photo source: Fressnapf / Ulrike Schanz

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Tame rats

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Tame rats are not only very friendly but also very intelligent animals. They love variety, being busy and running free. Photo: Fressnapf/Harald Brendel

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Fressnapf donates aquarium to paediatric clinic

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The little patients of the paediatric clinic in the Marienhospital Gelsenkirchen are thrilled about “Nemo’s underwater world”. Picture: Fressnapf/Petra Anacker

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Toys for animals in distress

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Folk music star Maxi Arland (centre) presents a toy to a pet from the animal home and is supporting for Fressnapf's campaign for animals in distress. Wolfgang Apel (President of the German Animal Welfare Society), Lioba Wallraff (Fressnapf) and Marvin the dog are glad to have celebrity support in aid of the animals.

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Dribbling dogs

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Dribbling dogs

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Fressnapf donation for animals in need

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Folk singer and animal ambassador Stefanie Hertel (2nd from left) and mdr presenter Uta Bresan are delighted with the Fressnapf donation for animals in need: one cheque for EUR 129 000 and three more cheques, each for EUR 2500, were presented to Wolfgang Apel, President of the Deutscher Tierschutzbund e.V. (left) by Fressnapf’s managing director Marc Lukies. Photo: MDR/ A.Lander

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Press photo for press release on political toy for dogs

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Approachable politicians are a familiar sight - chewable politicians are something new. Angela Merkel, Gerhard Schröder, Edmund Stoiber and Co. are now available as a dog’s toy for dog owners and collectors of curiosities. The dolls are manufactured by Karlie, are about 20 centimetres high and are made of rubber. They are available from all Fressnapf stores until the elections on 18 September.

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Politician dolls

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A rare vision of unity: Gregor Gysi, Joschka Fischer, Guido Westerwelle, Gerhard Schröder, Franz Müntefering, Angela Merkel, Oskar Lafontaine and Edmund Stoiber (left to right). The group of politicians is available as a dog's toy from Fressnapf until 18 September.

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Campaigns with the German Animal Welfare Association

Once the work is done, the dog of the house has a taste of biscuit

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The Schuberth Christmas dog biscuit bakery in Neunkirchen-Seelscheid: After hours of baking, Streifi and Flecki set off on their way to give out 5,000 dog biscuits and cat treats at 20 animal shelters across Germany. Achim Schütz, Kim van Nieuwenborg and Dennis Bredtmann from the Fressnapf press office, along with dog biscuit baker Horst Schuberth, wish them every success on their tour! Photo: Fressnapf/Thomas Lammertz

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In the bakery, everybody is working hard to make dog biscuits for Christmas

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Christmas cheer at Germany’s animal shelters: Achim Schütz, Kim van Nieuwenborg and Dennis Bredtmann from the Fressnapf press office have baked 5,000 dog biscuits and cat treats, with dog biscuit baker Horst Schuberth (behind) providing them with enthusiastic support. During the lead up to Christmas, Streifi and Flecki, the animals that feature in the Fressnapf logo, will be giving out the treats at 20 animal shelters throughout the whole of Germany. Photo: Fressnapf/Thomas Lammertz

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Paw campaign 2011

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Specialty chain Fressnapf is launching the next round of its fundraising campaign “Ich gebe Pfötchen” (“I give paw”) to mark World Animal Day on 4th October 2011. The money raised by the campaign will benefit the Deutscher Tierschutzbund (German animal welfare association).

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Paw campaign 2011

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Specialty chain Fressnapf is launching the next round of its fundraising campaign “Ich gebe Pfötchen” (“I give paw”) to mark World Animal Day on 4th October 2011. The money raised by the campaign will benefit the Deutscher Tierschutzbund (German animal welfare association).

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Biggest dog bowl in the world

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Daniel Euler (Fressnapf, left), Wolfgang Apel (President of the German animal welfare association, centre) and und Markus Holtwessels (Pedigree, Whiskas) present the biggest dog bowl in the world at the "Bavaria Dog 2011" festival, the conclusion to two fundraising campaigns for the German animal welfare association. Photo: Fressnapf/Marco Glas

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“Bavaria Dog 2011”: Donation handover

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"Bavaria Dog 2011" in Munich: Fressnapf’s Head of Marketing Daniel Euler (left) and Markus Holtwessels from Pedigree and Whiskas (right) handed over a donation cheque for 258,000 euros to Wolfgang Apel, President of the German animal welfare association in front of the biggest dog bowl in the world. Photo: Fressnapf/Marco Glas

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Stickers for a good cause

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Animal lovers can again “give paw” to support the German animal welfare association from September 29th to December 31st 2010.

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Germany gives paw: Animal lovers make their mark for animal welfare

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­Assistance for more than 100 animal welfare societies

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Fressnapf is donating 100 pallets of dog and cat food worth around 200,000 euros in its animal shelter rescue package for crisis-hit German animal shelters. From right to left: Fressnapf boss Torsten Toeller, his girlfriend Manuela Meise, Wolfgang Apel, president of the German Animal Welfare Association, Dietmar Beckmann, manager of the animal shelter in Krefeld, and a worker at the animal shelter. Photo: Fressnapf/Thomas Lammertz

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Launch of the Animal Shelter Rescue Package

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Fressnapf boss Torsten Toeller (2nd from right) and the president of the German Animal Welfare Association, Wolfgang Apel (3rd from right), load the donated goods at the Fressnapf headquarters in Krefeld: the animal shelter rescue package comprises 100 pallets of dog and cat food worth 200,000 euros. Dietmar Beckmann of the animal shelter in Krefeld (2nd from left) and Manuela Meise, Toeller's girlfriend, lend a hand. Photo: Fressnapf/Thomas Lammertz

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Handing over Wolfgang Apel

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On 20th May 2007 Fressnapf company spokesman Achim Schütz (centre) handed over a cheque to the value of 155,000 Euro to Wolfgang Apel (President of the German Animal Welfare Society) at the open day of the Berlin animal sanctuary. The event was hosted by TV presenter Ines Krüger. (Photo: TVB/Gäding)

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Folk musician Stefanie Hertel

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Folk musician Stefanie Hertel (right) is ambassador for this German Pet Register campaign within the German Animal Welfare Association and Fressnapf

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Inserting a transponder

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Inserting a transponder in a dog or cat is painless. Using a syringe, the vet places the transponder immediately below the skin, where it grows together with the skin tissue.

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Size of the transponder

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The transponder is as small as a grain of rice. It is injected quickly and safely, lasts a lifetime and does not affect the animal’s freedom of movement.

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Construction of a transponder chip

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Stefanie Hertel with dog certificate

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Anyone taking part in the "Help for Animals in Need" campaign being run by Fressnapf and the German Animal Welfare Association receives an award: a dog certificate for buying a dog ball and a cat certificate for buying a cat fishing rod. Stefanie Hertel, animal ambassador of the German Animal Welfare Association, is supporting the campaign.

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Help for animals in need

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Stefanie Hertel (centre), Wolfgang Apel, President of the German Animal Welfare Association (right) and Dr Lioba Schaetz of Fressnapf (left) present the “Help for animals in need” campaign. From 26 September to 4 October Fressnapf is selling dog and cat toys in all its German outlets in aid of the German Animal Welfare Association.

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Schaetz, Hertel and Apel with dog certificate

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Stefanie Hertel (right) Wolfgang Apel, President of the German Animal Welfare Association (centre) and Dr Lioba Schaetz of Fressnapf (left) present the “Help for animals in need” campaign. From 26 September to 4 October Fressnapf is selling dog and cat toys in all its German outlets in aid of the German Animal Welfare Association.

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Fressnapf in the portrait - current numbers, facts and figures about Europe's leading specialty chain for pet food and accessories. more...

The Fressnapf Story

Expansion rush: As Torsten Toeller opened the first Fressnapf in 1990 in Erkelenz, he never dreamed of the rapidity with which the "Fressnapf Idea" would develop. more...


Press contact

Fressnapf Tiernahrungs GmbH
Achim Schütz

Westpreußenstraße 32 - 38
47809 Krefeld
achim.schuetz@fressnapf.com
Tel: +49 2151 5191 - 1231
Fax: +49 2151 5191 - 281231

Arthen Kommunikation GmbH
Kerstin Faas
Käppelestr. 8a
76131 Karlsruhe
k.faas@arthen-kommunikation.de
Tel: +49 721 62514 - 19
Fax: +49 721 62514 - 92